MEET THE TEAM.

Our team provides access to experienced marketing professionals, with senior level strategic thinking through to premium campaign and digital execution.

Tall Teaspoon is a team of passionate marketing professionals who act as an extension of your in-house team. With experience across a range of industries, including retail, property, fashion, services and construction, we harness big-brand marketing expertise to deliver effective marketing solutions for real world budgets.

Taryn Spooner, brand marketing strategist at Perth Tall Teaspoon Marketing, specialising in retail, commercial and property.

  • FOUNDER/ DIRECTOR

    Taryn has held senior and head of marketing roles in Sydney and Perth, working with brands across property, architecture, fashion, food and services, with a focus on premium brands.

    A natural problem solver, she thrives on complex business challenges as much as a trivia night or good ‘who dunnit.

    Her passion for strategy is underpinned by a desire to understand the customer and what makes them tick.

    Not your typical marketer, she loves numbers and gets giddy over a spreadsheet. She passionately believes a good brand strategy drives business value.

    A trained brand strategist and online course addict, Taryn loves honing her marketing knowledge and has recently completed her Mini MBA in Marketing and Brand Management with Mark Ritson.

Victoria Hansen, founder and head of marketing and content at Tall Teaspoon Marketing in Perth, specialising in property, retail and placemaking.

  • FOUNDER/MARKETING DIRECTOR

    Victoria is a strategic marketing manager with experience in communications across retail, residential, office, construction and the arts.

    She is a writer, content creator and experience maker who is passionate about building communities around brands.

    A trained copywriter and former journalist, Victoria is a natural storyteller with a sharp eye for detail.

    Her wealth of property marketing experience includes residential and commercial developments, urban place creation and shopping centres delivering strategic planning and tactical campaigns.

    Victoria brings her analytical skills to each project, combining data insights and creativity to deliver customer-led marketing outcomes.

April Paulin, marketing manager for social and content at Tall Teaspoon Marketing in Perth, specialising in organic social media delivery.

  • MARKETING MANAGER - SOCIAL & CONTENT

    April knows how to make brands shine - online, on screen, and in the community - with a career that has developed her social media creativity, media know-how and understanding of what makes clients tick. She’s had account management and digital roles with Channel 7 Sydney, leading digital agencies, and local government, delivering campaigns that connect and actually work.

    After a few months travelling through Southeast Asia and skiing in Japan, April is now Perth-based and ready to channel her adventures (and a healthy dose of wanderlust) into fresh ideas and campaigns that get people talking.

Cynthia Zabaneh, senior marketing manager at Tall Teaspoon Marketing in Sydney, specialising in property marketing, campaign delivery and brand partnerships.

  • SENIOR MARKETING MANAGER

    Based in Sydney, Cynthia is a seasoned retail property professional with experience in senior marketing and income-generating brand partnership roles.

    Passionate about crafting experiential campaigns that deeply connect with customers and drive business growth, Cynthia has a proven track record of delivering effective marketing strategies and activations that yield results.

    Cynthia's talent for identifying potential brand partners and developing collaborative campaigns has resulted in many successful partnerships including collabs with global brands and celebrities.

    With her keen eye for detail and endless creativity, she thrives on creating marketing solutions that stand out in crowded marketplaces.

Scott Wickens, social media executive at Tall Teaspoon Marketing in Perth, creating user generated content (UGC), organic social and video content.

  • SOCIAL MEDIA EXECUTIVE

    From capturing cinematic shots to crafting scroll stopping video content, Scott is a visual storyteller with an eye for design.

    With a background in architecture and a passion for film, Scott brings his meticulous framing skills and storytelling instincts to every project, ensuring each frame is as impactful as the last. He blends technical precision with creativity to produce compelling visuals that resonate with their audience.

    A sci-fi enthusiast and Walking Dead devotee, he’s convinced Dune: Part Two leaves Part One in the Arrakis dust.

    Whether he’s behind the camera or deep in the edit, Scott is always pushing the boundaries to bring new ideas to life.

Acacia, marketing executive at Tall Teaspoon Marketing, supporting content creation, social media and campaign execution across retail and property brands.

  • MARKETING EXECUTIVE

    Acacia is a marketing grad with a global mindset, fresh from an exchange stint in Finland and Germany (because why study in one country when you can do three?)

    She's already hit the ground running in her career with experience across tourism and lifestyle brands. Her biggest learning so far? How to craft content that connects - whether it’s a clever campaign or a viral moment waiting to happen.

    When she’s not deep-diving into TikTok or Instagram trends, you’ll find her chasing the sun, beachside with her dog or rounding up friends for the perfect day out.

    Always curious and up for a challenge, Acacia's got a sharp eye for trends and a knack for making brands stand out.

Work With Us

  • MARKETING MANAGER

    Giselle is an experienced Marketing Manager with over 15 years’ experience across major retail and property brands, including Karrinyup shopping centre, Garden City/Booragoon shopping centre, Ocean Keys shopping centre and Lease Equity.

    With qualifications in both Marketing and Accounting, Giselle brings a strong commercial lens to everything she does. She thrives on execution; working closely with suppliers, coordinating moving parts and ensuring campaigns are delivered seamlessly from concept through to launch.

    With a deep understanding of retail customers and an on-the-ground approach, Giselle takes the time to connect with retailers, dig into sales data and ensure every campaign works to deliver strong ROI.

Kate Campbell, marketing consultant at Tall Teaspoon Marketing, specialising in content marketing, business strategy and small business education.

  • MARKETING CONSULTANT

    Kate is a consultant, educator and mentor with 15 years experience in marketing and business development.

    Working with businesses across retail, construction, wellness and service industries, Kate has an innate ability to hit the ground running and make each new project her own.

    Both strategic and practical, Kate is able to easily identify new opportunities and ways of doing business.

    Kate is also a course creator and YouTuber teaching her community of small business owners how to leverage the power of content marketing to grow their business.

Stella, senior paid ads specialist at Tall Teaspoon Marketing in Perth, specialising in Instagram and Facebook ads (Meta Ads) and paid social media campaigns.

  • SENIOR PAID ADS SPECIALIST

    Stella knows how to make digital budgets work harder. With years of experience running paid social and SEO campaigns, she’s partnered with some of Australia’s biggest brands to create strategic, data driven campaigns. 

    Equally skilled in Meta Ads and SEO copywriting, Stella helps businesses cut through the noise, build lasting traction and stay visible where it counts.

    When the focus is on great results and strong return on investment, Stella’s the one you want in your corner.